MAHRUKH ASKARI; ASHFAQUE ALI BANBHAN; RAO MUHAMMAD RASHID; RAMISH ATHER DAR. A Cross-Cultural Comparative Analysis of Brand Perception on Social Media: Investigating the Roles of Culture, Trust, Personality, and Consumer Attitude in China and Pakistan. Dialogue Social Science Review (DSSR), [S. l.], v. 4, n. 3, p. 59–79, 2026. Disponível em: https://dialoguesreview.com/index.php/2/article/view/1551. Acesso em: 17 mar. 2026.